It seems the Matthew McConaughey craze will hit the running world with news that the actor has agreed to star in the adaptation of Christopher McDougall’s iconic text, Born to Run. McConaughey, known for recent performances in the Dallas Buyer’s Club and the award-winning television series True Detective, seems to be well suited for the role having completed the Nautica Malibu Triathlon.
McDougall’s text follows the reclusive Tarahumara tribe in Mexico, who were able to sustain running long distances as part of their daily lives. Identifying the fact the tribe only wore sandals, McDougall questions the necessity of cushioned shoes and is said to have sparked the barefoot running phenomenon.
The book also chronicled the life of Micah True, or Caballo Blanco, who was the race director for the Copper Canyon Ultra Marathon, a gruelling 50 mile race through northern Mexico. True passed away in 2012 after suffering from cardiac dysrhythmia when out for a 12 mile run.
Such was its popularity, Born to Run spent over three years on The New York Times’ best sellers list and sold over three million copies worldwide.