Smart Energy has been confirmed as the energy drink sponsor for the RunLiverpool Marathon in 2012 and 2013. Competitors in this year's event can expect to benefit from the company's new product, RUNade, which has World Record holder Paula Radcliffe as its ambassador.
The energy drink contains long chain carbohydrates as their primary energy source, as opposed to caffeine or a high sugar content. The carbohydrates are said to provide energy that is absorbed efficiently and will last for a longer period, therefore avoiding a crash of energy.
RunLiverpool race director, Alan Rothwell, commented: "It's great to have a confirmed energy drink in the event this year and RUNade is a first class product endorsed by Paula Radcliffe. It's a new drink on the market and the RunLiverpool Marathon is delighted to have been chosen by Smart Energy to host RUNade."
Anyone looking to purchase RUNade in the lead up to the race can do so at the RunLiverpool office above the Natterjack Running Shop in North John Street. RUNade is on sale at an introductory price of £1 and is available online, if you enter the promocode RunLiverpool, you will get a 15% discount.