Female runners from the north east are being encouraged to lace up and take part in one of the region’s leading events, the Morrisons Great North 5K. Organisers of the race have teamed up with the nationwide campaign, This Girl Can, and is offering members a series of incentives if they tackle the 5K.
Launched at the turn of the year, This Girl Can has aimed to get more women involved in sport for the first time. The campaign has encouraged runners to send in their very own tales of fitness feats through social media by tweeting pictures using the #ThisGirlCan hashtag.
For those considering competing at the 5k event, which takes place on Saturday 12 September (the day prior to the Great North Run), there will be a special start point with a This Girl Can wave, plus a This Girl Can race number, temporary tattoo and sweatband.
Jennie Price, Sport England's chief executive, said: “Fear of judgement about how good we are or how we look when exercising is stopping many of us from getting active. But as thousands of women are already proving, it really doesn't have to.
“This Girl Can: Running is a celebration of women up and down the country who are running, jogging or walking their way to a more active lifestyle. We're really pleased to be teaming up with Great Run to offer women a taste of the This Girl Can attitude at such a brilliant event.”
More information is available here.